Lessons worth putting into practice

How do you make better decisions under pressure or build a team that performs? Explore perspectives from sport and business on the shared challenges both face, and find ideas you can apply to your own work.

The October drop

What makes a winning culture? Lessons from GB Snowsport CEO Vicky Gosling

Strong performances start long before competition day. Drawing on her experience across the RAF, Invictus Games and GB Snowsport, Vicky Gosling explores how to build a culture that helps people excel – and why it matters for any team with big ambitions.

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Vicky and GB Snowsport Athletes at Podium of World Championships 2025 Endadin (cropped image)

Meet the experts

Vicky Gosling at St Moritz, 2025

Vicky Gosling OBE

Chief Executive Office

GB Snowsport

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Stephen Cross, Head of Innovation and Strategy, McGill profile image

Stephen Cross

Head of Strategy and Innovation

McGill and Partners

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Pam Joshi profile

Pam Joshi

Head of Risk Management

Takeda

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James Lord Google Cloud UKI Enterprise Sales Leader

James Lord

UKI Enterprise Sales Leader

Google Cloud

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Mauricio Garrido

President

T&T Salvage

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Catherine Tillyard profile

Catherine Tillyard

Risk modelling expert

McGill and Partners

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Trevor Maynard Headshot

Trevor Maynard

Director of Systemic Risk

Cambridge Centre for Risk Studies

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Toby Sisson, Group Head of HR at McGill and Partners

Toby Sisson

Head of HR

McGill and Partners

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Suggested reading

From vision to victory

GB Snowsport's Head Coach, Pat Sharples, explains how the vision of their leadership becomes real on the slopes.

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Vicky Gosling: Leading GB Snowsport forward

GB Snowsport's CEO Vicky Gosling on her approach to leadership and creating the conditions for people to perform at their best.

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Go big or go bust

Google Cloud UKI Enterprise Sales Leader James Lord and McGill and Partners' Head of Innovation and Strategy Stephen Cross discuss why innovation starts with thinking bigger.

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How to navigate risks and win

Preparation gives you more options when decisions matter. Pam Joshi, Takeda's Head of Insurance and Risk Management, and Catherine Tillyard, Partner at McGill and Partners, dig into how data helps businesses manage risk.

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The skiers making a splash

What can freediving teach freestyle skiers about pressure? GB Snowsport High-Performance Coach Joe Tyler introduces the thinking behind an unusual training camp.

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Finding an advantage

Discover how a different approach to innovation has helped GB Snowsport compete with the world's best.

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What sport and business have in common

Alpine skier Billy Major and Mauricio Garrido, President of T&T Salvage, compare how they prepare for risk - and respond when circumstances change.

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How innovation improves performance

Fresh thinking can deliver meaningful gains, even when resources are limited. Learn how GB Snowsport has put that thinking into practice.

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GB Snowsport finds its edge

How do you turn tough challenges into lasting progress? Vicky Gosling shares how GB Snowsport adapted under pressure and emerged stronger.

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Seven innovations shaping British snowsport

Dive into the technology and training techniques helping Britain's skiers and snowboarders improve their performance.

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How to train your business

What can businesses learn from the way athletes prepare? Trevor Maynard, Director of Systemic Risk at the Cambridge Centre for Risk Studies, breaks down his perspective on building resilience.

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What makes a team work?

Trust helps talented people succeed together. Drawing on perspectives from GB Snowsport and McGill and Partners' Group Head of HR Toby Sisson, this article examines what it takes to build a strong team.

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© McGill and Partners | GB Snowsport 2025-2026

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